Trump Media held 15,649 BTC worth approximately $1.17 billion, according to a November 10, 2026, Jinse Finance report citing on-chain analyst Ember’s monitoring of the company’s latest earnings call.
Holdings increased from the second quarter
The reported balance was 1,510 BTC higher than in the second quarter, with the additional holdings valued at approximately $113 million. Trump Media’s average Bitcoin acquisition cost was about $105,271 per coin, putting its unrealized loss at approximately $476 million at the time of the report.
Crypto.com transfers were reportedly not sales
According to the account cited by Jinse Finance, Bitcoin transfers to Crypto.com that had attracted market attention did not represent sales. The company had instead increased its Bitcoin holdings.
The report describes the company’s holdings and unrealized loss at that point in time; it does not provide a Bitcoin price forecast.
Source: Jinse Finance original report, published November 10, 2026, at 11:20:09 (UTC+8).